{
  "navbar": {
    "logo": "ELITE"
  },
  "hero": {
    "small": "DAY ONE – BEGIN NEW LIFE",
    "title": {
      "1": "TRAIN DIFFERENT.",
      "2": "DOMINATE",
      "3": "DIFFERENT."
    },
    "subtitle": "Premium performance training for those who never settle.\nFirst month free on memberships over $100.",
    "cta_primary_text": "JOIN THE ELITE"
  },
  "about": {
    "label": {
      "1": "ATHLETES",
      "2": "RATING",
      "3": "COACHES"
    }
  },
  "message": "I've trained in 10 different facilities. Nothing matches the energy and expertise at Kinetic. The equipment is next-level.",
  "author": "MARCUS L. · MELBOURNE",
  "service": {
    "title": {
      "1": "PROGRAMS THAT",
      "2": "ACTUALLY WORK"
    },
    "subtitle": {
      "1": "PERFORMANCE AUDIT",
      "2": "ELITE COACHING",
      "3": "PREMIUM EXERCISE"
    },
    "subtext": {
      "1": "Deep dive into data/analysis.",
      "2": "Advanced technical training protocols.",
      "3": "Equipment optimization for speed."
    }
  },
  "card": {
    "title": "CUSTOM PERFORMANCE PROGRAMMING",
    "text": "Bespoke technical solutions for elite athletes and teams. We integrate biometric data with structural mechanics."
  },
  "mission": {
    "small": "INSIDE THE VOID",
    "title": "OUR MISSION",
    "text": {
      "1": "At KINETIC, we reject the average. Our facility was engineered as a sanctum for high-performance athletes who demand technical precision and raw environmental energy.",
      "2": "We push human limits by merging sports science with brutalist training philosophies. This isn't just a gym; it's a performance center built for those who treat training as a discipline, not a hobby."
    },
    "subtitle": {
      "1": "PRECISION",
      "2": "POWER"
    },
    "subtext": {
      "1": "Every movement measured, every set intentional.",
      "2": "The relentless pursuit of physical dominance."
    }
  },
  "contact": {
    "title": "FIND YOUR GRIT",
    "label": {
      "1": "HQ LOCATION",
      "2": "OPERATIONS"
    },
    "info": {
      "1": "742 POWER AVE,",
      "2": "MELBOURNE, VIC 3000"
    }
  },
  "map": {
    "badge": "ELITE"
  },
  "footer": {
    "logo": "ELITE",
    "text": "THE ULTIMATE SANCTUM FOR HUMAN PERFORMANCE. NO COMPROMISE. NO COMFORT. JUST POWER.",
    "copy": "ELITE PERFORMANCE CENTER. ENGINEERED FOR POWER."
  }
}